Working with the News Media

The world of news media is changing rapidly because much of news gathering and reporting is being done through Internet-based media. The focus of this section will be on what people consider “traditional” forms of mass media, i.e., newspapers, radio and television. Information on Web sites, E-newsletters, listservs, social networking and more is covered in the E-Marketing section of this site.

In addition to tools and techniques developed specifically for NCF affiliated funds, you can download an excellent resource developed by the Colorado Nonprofit Association, which provides an in-depth comprehensive guide in a hardcopy format.  See Working with the Media—Nonprofit Toolkit.